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Airtel Unliminet is the best thing that has ever happened to Airtel_Ke




Telecommunication service provider, Airtel Kenya has recorded growth of market share by voice traffic to 16.8 per cent from 9.8 per cent in the year ended December, according to statistics from the Communications Authority of Kenya (CA).

The report also shows that the company gained in the volume of minutes of usage with its 7.1 million customers making calls for 1.7 billion minutes translating to one billion minutes gain during the similar period.

Although the shares for SMS dropped by 0.5 per cent to stand at 8.2 per cent during the period under review, number of SMS sent from Airtel network increased to 669.4 million messages up from 612.0 million messages sent during the last quarter.

Airtel’s growth of voice traffic, number of SMS and market share could be attributed to the rollout of innovative propositions such as Airtel UnlimiNet that continues to gives its pre-paid customers the freedom and flexibility to choose from a wide range of affordable daily, weekly and monthly bundles- allowing users to enjoy minutes, voice calls and SMSs to any network. The product offers free WhatsApp, Facebook and Twitter, making it more popular.

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